I do Facebook for a living. Day in, day out, I am almost always plugged into Facebook, Twitter, Instagram, Yelp, YouTube, Pinterest, LinkedIn, and more. To say I’m a nerd for the sociology and psychology of social media would be an understatement. So I found NOWNOWNOW to be a fascinating piece of introspection and commentary. In fact, now that I mention it, introspection and commentary are not only the two narrative devices that Sarah Rudinoff uses in her piece. They’re also the two primary themes she uses to playfully skewer our culture’s use of social media.